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The Sheffield culture guide written by in-the-know locals

The Children’s Media Conference

The Children’s Media Conference is the UK’s premier event for everyone in kids TV, media and entertainment. Its regular venues are the Showroom Cinema, Sheffield Theatres, Sheffield Town Hall and Sheffield Cathedral. For 2020's event, it gathered online in July.

The CMC also held a series of free Friday webinars during lockdown.

See below to stream videos of previous talks, to enjoy footage from keynotes from past years at CMC, and for news of upcoming webinars.

CMC 2013 Keynote: Frank Cottrell Boyce

The writer of Millions and 24 Hour Party People, and a key collaborator on the Olympic Opening Ceremony, shares a view on the power of story.

Kids in the Time of Corona

What’s changed – and what hasn’t – in UK young people’s media and technology use because of physical distancing and isolation? What do children’s media professionals need to consider when developing content for the short- and long-term?

Surviving as a Freelancer under Lockdown

What freelancers and the self-employed can do to survive the COVID-19 lockdown. Everything you need to know to keep going! This CMC Webinar took place on 1st May 2020 – stream a video of it here.

Content in the Time of Corona

The third CMC webinar explores what’s being commissioned and made for kids that responds to or reflects the crisis – in TV, digital and social media – with expert analysis from CMC’s top regular rapporteurs and research into commissioning trends.

Commissioner Conversation: Cheryl Taylor

BBC Children’s Head of Content Cheryl Taylor discusses how a major broadcaster copes with the current crisis. Plus children’s author Laura Henry-Allain considers what influences in her childhood led to her way of thinking, creating and working.

CMC 2019 Keynote: Nadiya Hussain

Ahead of the publication of her first children’s picture book, Nadiya took to the stage to open CMC 2019. Watch her discuss mental health, intolerance, inequality, as she considers what we can all do to inspire young people to feel truly limitless.

CMC 2014 Keynote: Malorie Blackman

An inspirational creative keynote talk from Malorie Blackman OBE – bestselling author and then children’s laureate – titled ‘The right to be seen, the need to be heard’.

CMC 2015 Keynote: Jenny Sealey

Since becoming deaf at the age of seven, Jenny Sealey has been determined to tackle challenges her way. In this talk on the theme 'All Change,' she discusses her work in creating a new theatrical language where difference is embraced as the norm.

CMC 2016 Keynote: George the Poet

Spoken-word artist, poet, rapper George Mpanga AKA George the Poet presents some poetic reflections on childhood, kids’ media, and how we serve the audience.

CMC 2016 Keynote: Lemn Sissay

Poet Lemn Sissay presents a talk titled ‘Superman was a Foundling’. In a wide sweep exploring childhood, and the outsider at the heart of popular culture, Lemn reveals much about the role of divergence and difference in our lives.

CMC 2018 Keynote: Beeban Kidron

An award-winning director and producer, and co-founder of educational charity Into Film, Beeban Kidron is passionate about the role stories can play in the development of young people’s identities and their sense of what it is to be human.

CMC 2018 Keynote: Michael Rosen

Children’s novelist, poet, broadcaster, and former Children’s Laureate Michael Rosen delivers a talk championing creativity and imagination in the face of what he calls “data-driven education”. With a performance by Rio-Leanna and Sam Castle.

CMC 2016 Keynote: Chris Riddell

Illustrator, author and political cartoonist Chris Riddell is passionate about the act of creation, politically committed, and in 2016 was meeting thousands of young people from every background across the UK in his role as Children’s Laureate.

The Art of Playful Communication (Ash Perrin)

Entertainer Ash Perrin demonstrates how playful communication can break down barriers of formality and enhance connections with others. But is playful communication possible at a time when meeting on digital platforms has become the norm?

Creative Masterclass – Clangers and Paddington

Listen to the creative producers and visionaries behind the animation comeback phenomena of The Clangers and Paddington. Find out how they set about refreshing and re-creating them – each over forty years after their first appearance.

Masterclass: Moomins and Pippi Longstocking

Explore how two iconic and much loved Nordic brands continue to build their global presence, while retaining the essence of their original creators’ visions of entrancing, purposeful storytelling.

Changemaker – Jess Thom

Writer, artist and part time superhero, Jess Thom co-founded Touretteshero in 2010. It's about reclaiming the frequently misunderstood Tourettes Syndrome, challenging people to think differently, and building a more inclusive society.

Changemaker – Leo Waddell

In this talk from Children's Media Conference 2016, transgender teenager Leo discusses his transition and preparing to start taking testosterone to continue his puberty.

CMC Keynote Panel: Black Lives Matter

The opening keynote panel for Children's Media Conference 2020 considers the implications of the worldwide movement for change on the children’s media audience and industry.

Creative Keynote: Cressida Cowell

Creativity is magic, and magic is for everyone. For the 2020 Children's Media Conference, Waterstones Children’s Laureate Cressida Cowell champions the importance of creativity for all of us.